So soft
Our mission is to
make the best undies anywhere, and that starts with the feel.
We're relentless in our ongoing pursuit to make softer-than-soft undies. That's why we use Lenzing MicroModal. It's a sustainably sourced, naturally soft fiber that starts with beechwood trees and ends with the most amazing fabric you've ever experienced. The results have been downright dreamy.
Something for everyone
So Many Choices
We want our undies to mean something to you. Every season we're releasing new designs, crafting killer apparel, and tweaking old favorites. And we want our undies to mean something to the world too. Our undies have benefited organizations such as the Amber Rose Foundation, the LA LGBT Center, and Make-A-Wish. And we're just getting started.
How much is enough?
There's no right amount
of undies to have.
But we find most people need about 20 pairs. Why? Well, a person needs about 10 pairs of undies every week, that's a pair every day and a few special ones - for workouts, going out, etc. And while doing laundry every week is a great goal, it's not always realistic. So with two weeks worth of undies, you're all set.